WHAT I DO
Building creative, purposeful and strategic brands
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Developing or refining the foundation of your brand across key areas: voice, vision, messaging, visual identity, design system, business and product priorities, partnerships and more.
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From the big campaign idea to tactical channel planning, I’ll partner with your team — and my diverse network of creative partners — to concept and deliver impactful creative and content for campaigns of all sizes, product launches, rebrands, events and more.
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Building strategic and scalable frameworks and operational processes to streamline and support your multichannel content needs, from organic social, website + e-comm, blog, email, paid media, and more.
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Informed by your marketing objectives and goals, develop an integrated marketing strategy across various budgets, channels and tactics.
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Anything you need from behind the camera or behind the campaign, including art direction, on-set leadership, pre or post- production support, UGC video or imagery or even on-camera talent.
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Copywriting and scripting for almost anything, including campaigns + taglines, brand naming + identity, sales and marketing copy, AI prompting and more.
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Whether as a fractional executive or leader, I can fill gaps during transitional periods, make staffing and structure recommendations, institute or refine workflows, scale your systems or just be the temporary support you need.