RTR: Own Your You
BRAND:
Rent the Runway / Own Your You (Summer 2019)
ROLE: brand & CREATIVE director
Creative Direction, Campaign Planning & Development, Marketing + Social Strategy, Interviewing, Copywriting, Video Editing, Post Production
The newest (and youngest) generation uses style as a tool for ever-evolving self-expression. They're creative, diverse, fluid, progressive – and they’re seeking a voice. Rent your clothes. Own your you.
CREDITS
Production: Rent the Runway
Videographer: Bridget Fleming